Want to do something amazing today?

Then join in Lush’s photo petition for Lesbian, Gay, Bisexual Transgender and Queer (LGBTQ) rights and equal love, in partnership with ALL OUT.

By painting a pink triangle, the sign of love, on your palm, cheek or wrist you’ll join the global campaign that’s saying NO to homophobia.

This triangle was first used by Nazis as a badge to mark gay people in concentration camps, but has now been reclaimed as a symbol of gay rights.

This Valentine’s campaign with a difference comes in response to new legislation in Russia that bans the ‘propaganda of non traditional sexual relations to minors’.

Lush will also be hosting a carnival outside the Russian Embassy in London on Valentine’s Day celebrating LGBTQ rights, and everybody’s welcome.

To join in, simply tweet your photo to @LushLtd with #SignofLove, or visit a Lust store near you. Visit to find out more.