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Thanks to Kelly Osbourne, Helen Mirren and January Jones, chalky-coloured hair has never been hotter. And now, just in time for the party season, Wella is making the pastel pursuit easy to achieve. 

Instamatic by Color Touch is a semi-pernanent colour service that delivers cotton candy tones suited to your hair colour and style. You can choose from mauve, amethyst, mint, baby blue and powder pink. As the colours are so pale, it works best on light hair – sorry brunettes, you’ll have to have your hair pre-lightened if you want to try it!

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The colour lasts for up to 12 washes and fades gradually so it’s perfect if you want to try something a little different for Christmas. And if Helen Mirren can rock pink tresses well into her sixties, we’re all for giving it a go! Prices start from just £15. Find your nearest salon at wella.co.uk

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